Finance+Informal+Report

=__Informal Report__= **STUDENTS ACHIEVING ACADEMIC EXCELLENCE INC.** **MEMORANDUM**
 * Date:** November 13, 2013


 * To:** Brian Andrea, Vice President


 * From:** Christian DaFonseca, Director of Finance

The plan calling for expanding the company website is workable and can be implemented by February 1. This report discusses the background, benefits, problems, costs, and time frame executing the plan.
 * Subject:** Feasibility of Expanding the Company Website


 * Background: Students Having Trouble Contacting Office.** Students have been complaining about having trouble contacting the office and setting up appointments with tutors. Students have tried contacting the office by calling but haven’t been able to talk with anyone due to the many phone calls received each day. As a result, we have had a loss in profits and the number of students being seen monthly. We have hired an outside consultant who recommended expanding the company website.


 * Benefits of Plan: Increase in Students Appointments.** The proposed plan calls for adding new features to the website make it easier for students to make appointments and contact the office. The new features added will consist of live online support, schedule of tutors hours, and adding each tutors email for contact. This will insure that students will be able to talk to someone right away if they have questions or want to set up appointments, resulting in improving customer satisfaction. Also, this will increase the number of students seeing tutors and improving profits.


 * Hiring New Personnel.** One of the biggest problems will be hiring and training new personnel. We would have to hire a web designer to work on the website to our satisfaction. We would then have to hire people to work the online support and train them. This will be very time consuming and expensive.


 * Costs.** Implementing the plan will result in three direct costs. The first would be paying the web designer to set up the new features to our website, which will cost $450. The second cost would be employee training and trainer fees which would be $1,250. The final cost would be the additional payroll for the newly hired employees which will end up costing $3,000 a month. However, all costs are within the company’s budget.

Please contact me by November 22 if you would like additional information regarding expanding the company website.